About us
We are former Heads of Buying with over 30 years of combined retail experience across large UK retailers, such as Accessorize, M&S, Moonpig, Hobbycraft and Dobbies Garden Centres.
We’ve led multi-million-pound departments, delivered double-digit growth, and shaped successful product ranges across more than 35 categories - from fashion accessories to BBQs, home décor to arts & crafts.
Our breadth of experience means we understand how great buying drives great results - and we know how to adapt those principles to almost any category.
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What do we do?
Brands
We partner with ambitious brands on their journey to scalable success.
By simplifying product discovery, improving supplier relationships and upskilling buying teams, we enable buying teams to identify innovation faster and focus on what truly drives growth.
Retailers
We help retailers serve their customers better through smarter buying.
Our hands-on retail expertise and deep market understanding enable us to deliver meaningful impact quickly - focusing where it drives the greatest commercial return and best chance for longevity
How can we help?
We don't believe in a 'one size fits all' approach which is why we offer a range of services to suit any size, stage or scale of retail business. Our support is flexible, and crucially, tailored to you.
Product planning
From competitor benchmarking and market analysis, to assortment planning and pricing - we turn product data into commercial decisions.

Range Strategy
From competitor benchmarking and market analysis, to assortment planning and pricing - we turn product data into commercial decisions.

Scale up
We help retail and consumer brands grow efficiently - streamline operations, strengthen relationships, and deliver consistent performance.

Whether providing a focused review or a long-term partnership, we act as an extension of your value-creation team - bringing deep retail expertise where it has the greatest impact.
Have questions? Reach out today, and let’s start building your brand’s retail success! Just pop your details below -

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